Solve Universal Problems

As a young company, you may find it difficult not to say "yes" to all prospective customer requests.  The goal is to sign early customers, and it is easy to be swayed by a request with a promise of a signed contract. 

The sunk cost of becoming a "dev shop" building features that are not universally sought after in your market can be damaging to a startup's bottom line. We help you prioritize your efforts to prevent this feature customization trap.


Tie Product Strategy to Revenue

We work with clients to build their product in a strategic way with features and functionalities that are directly tied to prioritized revenue opportunities. 

Having worked in the healthcare technology space for 18+ years, our team of experts also provide guidance in the otherwise confusing worlds of EMR integration, securities, HIPAA and other industry regulations.