Product Development

Competitive Landscape

Identify TAM

Identify Competition

 

Product Roadmap

Build for Competitive Advantage

Build for Market Expansion

Feature Optimization

Stopping “Dev Shop” mentality

Prioritize features that generate revenue

Sales & Marketing

Value Proposition

Defensible current and projected ROI

Data-driven Product Pitch

Pricing Strategy

Sales Development

CRM optimization

Best Practice Funnel, Pipeline, Projections, Sales Cycle

Channel Partnerships

Lead generation Strategy

Marketing

Branding, Style Guide, and Deliverables

Inbound Marketing Strategy

Physician Blogging

Conference & Events Strategy

Operations

 

Fundraise

Engaging Investors

Crafting a Pitch Deck

Navigating Fundraise Terms

Operations

Recruit & Onboard Talent

Compensation & Equity

Legal & Contracting